Everybody wants to rank very high in Google, but not all know the right process.
Being on top of Google for a particular keyword means you are going to receive free traffic from Google with which you can decide to do whatever you want with the traffic. No one wants to build a website that will always be lying there with no one coming to visit. It will become a waste of time and energy. Every day, people are building more websites, and they might be your competitors. If you want to be on top of Google, then you must always be on your toes to defeat your competitors.
Below are some simple tips you can practice to be able to rank high in Google. Your aim is to be within the top 10, but the best you should aim for is the top 3.
Keyword rich domain
Your domain name plays a significant role in your search campaign. Always ensure the keyword you want to rank for is in your domain name. Moreover, stay away from keywords that are highly competitive like ‘make money online’ and ‘weight loss’. Though weight loss is the niche you want to focus on, your domain name shouldn’t be weight loss because it has already been taken by somebody. Unless your keyword is not highly competitive and comes with a very low completion, always go in for long tail keywords. To get to know more about keyword rich domain names, you can use Google’s free tool called Google Keyword Tool
Fresh and Quality Content
Your website should be frequently updated at least once a week. Do not let the website site there idle with no or few posts and contents. Always make sure you add quality content and not stolen or outdated contents. The information you give to Internet users through your website should be very informative, useful and most importantly original. When Google bots find out your website is frequently updated, they will always keep coming back to your site for fresh contents, and you might get you posts being indexed few minutes after posting them.
Page Load Time
Google loves web pages that load very fast. No one would want to visit your website and wait for minutes for the page to load before they can access your website, so does Google. You must to a load time test on your web pages and if the results weren’t appreciable, follow the onscreen recommendations you get a stick to them. Always choose a web host or server that is very fast. Google has a free tool you can use to test your websites, just search for it online.
Another important tip you must constantly be doing is back-linking. Always look for quality and not quantity. Some back linking processes you can engage in are; article submission, directory submissions, social bookmarking, social networking and forum commenting.
SEO involves generating traffic from free, organic search results that appear on search engines. It’s a long-term strategy with many factors such as key word research, site architecture, on-site content, completion analysis and internal or external links.
Ranking well on search engines requires 3 things:
Your website ought to be coded in a way that makes it easy for the search engines’ software to crawl, find, and categorize your website. You should create web pages made of relevant, unique and remarkable content. You must promote your site to other relevant, authoritative websites and get them to reference, link to and cite you as an authority.
Practically, SEO involves:
Bing, Google and Yahoo Places account creation.
Local business page optimization on major business listings.
Analyzing then optimizing 2-10 keywords.
Creating quality back links from relevant sources.
Unlimited updates on Google, Bing and Yahoo Places.
Manual submissions to chosen relevant niche directory.
Special offers promotions through the Google’s network.
Importance of SEO for your business;
It will raise search rankings. This might obvious but very few people clearly comprehend how important these rankings really are. Most clients are usually lazy when making their online searches. They always wish for the best answers to their queries and they require it on the first page. Well, make the best decision now and get better search Rankings.
It will make sure that the right people find your website pages. This is the main purpose of SEO, putting your pages to the attention of people that will most likely take action because they are looking for enterprises similar to yours within their vicinity.
It will make your website easy to find. Regardless of how good that business idea is, you can’t expect clients to magically know about it. You have help them find you. This is exactly what seo strategies will help you do.
It will make your website more valuable. While website content is just a single part of SEO, it`s one of its most significant entities. Google are now even more focused on placing the most valuable content to the eyes of searchers more than they have ever been, which means that you have to put content that readers will find valuable.
It will bring in more customers. Very few consumers have the willingness or time to crack the yellow pages when they wish to find something even in their immediate locations. This only means that you must be highly ranked in those search results if you are to be found.
It will raise your conversion rates. Local search results make up the most targeted type of search results. For instance, if you search “shoe stores found in Maryland”, what will be brought to you first are the shoe stores found in Maryland. What this means is that people who click on your links are more likely to be interested in whatever you have to provide to them.
It will guarantee better returns on investment. SEO is a relatively cheap marketing tactic that is sure to bring in great returns immediately after it has taken its hold. It aids companies grow and improves their visibility.
Compliments other marketing tactics. In case you’re running other television advertisements or social media campaigns, seo makes it easy for the consumers looking for your businesses, spurred by such advertisements to find your webpages and other important information they might need about you.